Modules
Grade 9
📚What Is Information Literacy?

The Modern Information Ecosystem

Analyze the modern information ecosystem — its actors, incentives, and the challenges it poses for information literacy.

13 min 3 quiz questions Grade 9
The Information Ecosystem Is Broken

The traditional information ecosystem — with its gatekeepers, editorial standards, and slow information cycle — has been disrupted. Understanding the new ecosystem is essential for navigating it.

Actors in the Information Ecosystem

  • Journalists and news organizations: Produce verified reporting (quality varies widely)
  • Academic researchers: Produce peer-reviewed knowledge (slow but reliable)
  • Government agencies: Produce official data and policy information (authoritative but potentially political)
  • Think tanks and advocacy organizations: Produce research with policy agendas (quality and bias vary)
  • Social media users: Produce enormous volume of unverified content
  • Algorithms: Amplify and filter content based on engagement, not accuracy
  • Advertisers: Fund much of the information ecosystem, creating commercial pressures
Information Ecosystem:The complex network of actors, institutions, technologies, and incentives that produce, distribute, and consume information in a society.

Incentive Structures

Understanding why different actors produce the information they do is essential for evaluating it. Incentives shape content: a pharmaceutical company's research on its own drug, a think tank funded by fossil fuel companies, and a journalist paid per click all have incentives that may bias their output.

The Tobacco Playbook

Tobacco companies funded research to create doubt about the link between smoking and cancer. This "manufactured uncertainty" strategy — funding research to create the appearance of scientific controversy — has been used by industries facing regulation ever since.

Manufactured Uncertainty:A strategy of funding research or media campaigns to create the appearance of scientific controversy about well-established findings, typically to delay regulation.
Follow the Money

When evaluating research or reporting, ask: Who funded this? What do they stand to gain from these findings? Funding sources do not automatically invalidate research, but they are relevant context for evaluation.

Ready to test your knowledge?

3 questions · Grade 9 level